Overview

Mister Electric is a custom brand mascot developed as a dimensional character for promotional appearances, live events, and audience engagement. The project translated the character’s recognizable visual identity into a practical costume capable of functioning in a live performance environment.

Contribution

Matthew Solomon served as Costume Designer, developing the mascot’s silhouette, proportions, materials, and character details. The design balanced a strong, immediately readable brand identity with the visibility, mobility, comfort, and durability required of a full-body character costume.

Selected Credits

Costume Designer: Matthew Solomon

Created and Produced by: KR38IV Creative LLC

Format: Brand Mascot and Live-Appearance Costume